
The Founder's Zodiac
Welcome, stargazers! After researching some of the one million business owners who use Shopify, we discovered that founder-types tend to fall into one of five personality types: the growth-minded Mountaineer, the plucky Trailblazer, the always-be-prepared Cartographer, the risk-taking Firestarter, and the steady Outsider. Which one are you? Start with our quiz


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The Founder's Zodiac Survey: Help Shape the Future of the Series

Your Founder Sign: The Firestarter—Outgoing, Risk-Taking, and Master of the Pitch

Your Founder Sign: The Outsider—Serious, Consistent, and Skilled at Your Craft

Your Founder Sign: The Mountaineer—Growth-Minded, Optimistic, and a True Visionary

Your Founder Sign: The Cartographer—Reliable, Disciplined, and Obsessed with Detail

Your Founder Sign: The Trailblazer—Passionate, Creative, and a Natural Leader
