Business encyclopedia

Learn everything there is to know about running a business

Filtered results for “B”

We found 18 results starting with the letter “B

Business License

A business license grants the owner the right to start and run a business.

Barrier to Entry

A barrier to entry is a high cost or other type of barrier that prevents a business from entering a market and competing with other businesses.

Balance Sheet

The balance sheet is a statement of a firm’s financial position at a specified time, such as the end of month, quarter or year.


Branding is all of the ways you establish an image of your company in your customers’ eyes.


Bitcoin is a form of digital currency – a new form of money, essentially – that is tradable throughout the world.


Barcodes are applied to products as a means of quick identification.

Break-Even Analysis

A break-even analysis is a useful tool for determining at what point your company, or a new product or service, will be profitable.

Business Incubator

A business incubator is a workspace created to offer startups and new ventures access to the resources they need, all under one roof.


Bootstrapping is a term used in business to refer to the process of using only existing resources.


Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry.

Business Operations

Everything that happens within a company to keep it running and earning money is referred to collectively as business operations.

Business-to-Business (B2B)

Business-to-business (B2B) refers to commerce between two businesses rather than to commerce between a business and an individual consumer.

Business-to-Consumer (B2C)

Business-to-consumer (B2C) refers to commerce between a business and an individual consumer.

Bill of Lading

A bill of lading is a document accompanying freight that states the agreement between the shipper and the carrier and governs their relationship when goods are transported.

Buyer Persona

A buyer persona is a fictionalized characterization of your best customer(s) based on information about them and how they use your product or service.

Business Plan

A business plan is a document that describes a new business, its products or services, how it will earn money, leadership and staffing, financing, operations model, and other details that are essential to both operation and success.

Brand Equity

Brand equity is a marketing term that describes a brand’s value. That value is determined by consumer perception of and experiences with the brand.

Business Proposal

A business proposal is a document that’s designed to persuade an organization to buy a product or service.